For as long as I can remember, I’ve loved how words can spark connections between people, whether spoken face to face or transmitted across immeasurable distance. That’s why in all of the marketing work I do, I start with the words, and the story they tell. Define that story first, and everything else falls into place.

I’ve done that for professional services organizations over more than ten years as a marketing and business development professional. The secret: Staying curious. No matter your organization’s mission, there’s a way for words to make it come to life.

Outside of my professional work, I:

• Play music

• Shoot film photography

• Read books (literary fiction and pulpy sci-fi)

• Bike whenever and wherever I can

• Volunteer in my community of Chicago